The winners are Oksana Artemchuk, Olya Kolesnik, Oleksandr Padalkin.
Hi there, Creators!
We are pleased to announce that Prostor chain marketing team (https://prostor.ua) liked the results of the first contest for key visual to such an extent that they decided to start the next one right away. And this time we suggest you to imagine the design of ... bags
Bags are such a cool marketing component! By the way, these are often underestimated, as in fact they can attract attention, appeal visually, help creating content for social networks, finally, they can be useful not only for carrying purchases. Therefore, conditionally, the contest references will be divided into 3 groups, but you can contribute to any of them, we set no limits)))
1) Unusual visual solution.
And what if it is not only beautiful, but also a smart and elegant solution, or funny, or unconventional to an extent it appeals even to side vision? It will be for the benefit of the brand even on the streets and it will be especially pleasant to walk with such a bag! The reference include examples of design, both for the product and for retail chains selling electronics or books.
2) Design that makes you take selfies.
Someone smart noticed that customers love brands helping them make their lives on social networks brighter, for example, to twist and turn in front of a mirror in stories or to take an original selfie.
3) Useful and multifunctional paper bag.
And what if you make a bag design with items of cosmetics that can be cut and turned into a board game, for example, a lotto or memo for girls?
Or make a package where one side will be beautiful, and the other – useful, for example, with “eye makeup” graphic instructions.
The design basis is a rectangular paper bag. But the work of the winner may be later adapted to other formats – eco-bags, t-shirt bags, hip packs or soft loop handle bags. It is preferable to use not more than 6 colors, since each additional color significantly impacts the cost of a bag.