The winner is Olga Yakimenko.
Hi there, creative tribe!
The season of the New Year's theme is about to begin. Prostor stores chain (http://prostor.ua) offers you to develop a festive key visual without any annoying cliches. Admit that it is not common to tell creative specialists to say goodbye to Christmas trees, garlands and piles of gifts with ribbons, so let's help Prostor avoid cliches!
In this contest, the development of a key visual image involves creation of several banners for Facebook, Instagram, the site and FB cover. All in one style and a brand new vision of the New Year and Christmas theme. We specifically do not determine the amount and format, the idea and its visual implementation are far more important. Well yeah, such an open brief! Perhaps this key visual will be adapted and used in the saleroom or in print advertising.
As you can see from the references, the appropriate mood can be created even with cotton swabs and coat hangers))
Ideas can be not only visually and aesthetically attractive, a smart picture with an insight may be able to tell a story. If customers wish to share it, because they recognized themselves or their beloved ones after seeing a post in the brand social networks, it will be twice as cool! Have a look at Christmas ads for such luxury British brands as Harvey Nichols and Mulberry – they are adapted memes
In general, may good taste, humor and observation skills help you!